The Course
The Racing Media Academy starts with an intensive week at the British Racing School in Newmarket. Here you will get great insight into the media and learn skills all delivered by some of the best people in their field.
There will be presentations and interactive learning sessions from the greatest in racing.
- Alice Plunkett – the reality of working in racing media
- Alex Hammond – preparing for when live tv goes wrong!
- Rupert Bell – radio broadcasting and sound
- Rishi Persad – D&I and how racing broadcasting can open doors
- Lydia Hislop and Lee Mottershead – theory and practical sessions on writing and presenting
- Equine Productions and JockeyCam teaching you camera operation and production
- Rod Street talking through his experiences as the head of Great British Racing
The week will draw to an end with a day at Sandown Park for the Bet365 Gold Cup – the grand finale to the jump racing calendar where you will witness the Champion Jump Jockey and Trainer being crowned and see first hand an access all areas racing’s broadcasting in action and then on to watch Luck on Sunday being broadcast live from the Racing TV studios in Ealing.
We will aim to show you a variety of ways to access future careers within the media as well as teach you about the horse racing industry, so don’t worry if you don’t know anything this is the place to start!
Read on for the course content for 2023.
Itinerary
Sunday 23rd April 2023
Time
Activity
Speaker/Organiser
17.00 - 18:00
Check in to BRS
Cath Goff
Course Facilitator BRS
18:00
Set the scene/filming
Drinks/snacks in Theatre Bar
Lee Moulson
Racing Media Academy Project Manager
18:00
Set the scene/filming
Drinks/snacks in Theatre Bar
Lee Moulson
Racing Media Academy Project Manager
Monday 24th April 2023
Digital Media Day
Time
Activity
Speaker/Organiser
08:00 - 08:30
Breakfast
09:00 - 09:30
Welcome
Josh Apiafi
Racing Media Academy
09:30 - 11:00
Social Media
Michael Andrews
11:00 - 11:30
Tea/Coffee Break
11:30 - 13:30
Podcasts & Presenting
Nick Luck
13:30 - 14:30
Lunch
14:30 - 16:30
The Promotion of Racing & Welfare Comms
Gabi Whitfield
17:00 - 18:00
Tour of Rossdales Vets
Cath Goff
Course Facilitator BRS
18:15 - 18:45
Dinner
18:45 - 20:00
Photography in Racing
Dan Abraham & Josh Apiafi
Tuesday 25th April 2023
Raceday Media
Time
Activity
Speaker/Organiser
08:00 - 08:30
Breakfast
09:00 - 11:00
Yard Visit, James Ferguson
Cath Goff
11:00 - 11:15
Tea/Coffee Break
11:15 - 12:45
Media & Crisis Management
Alex Hammond
12:45 - 13:45
Lunch
13:45 - 15:00
Race Commentary
Stewart Machin
15:30 - 15:45
Tea/Coffee Break
15:45 - 17:00
Conducting Interviews/Broadcast Radio
Rupert Bell
17:00 - 18:00
Dinner
18:00 - 19:00
The Reality of Racing Media (Zoom)
Alice Plunkett
Wednesday 26th April 2023
Producing & Camera Day
Time
Activity
Speaker/Organiser
08:00 - 08:30
Breakfast
09:00 - 10:30
JockeyCam
Sam Fleet
JockeyCam
10:30-10:45
Tea/Coffee Break
11:15 - 12:45
Camera Work Session 2
Presenting and telling story on camera
Dave James
Equine Productions
Packed Lunch
12:15-13:15
National Stud visit
Creating a film
Cath Goff/Lee Moulson
14:30-16:30
Film review
Dave James
Equine Productions
16:30-16:45
Tea/Coffee Break
17:00-17:30
Camera Work Session 3
How to be Directed
Dave James
Equine Productions
18:00 - 18:30
Dinner
18:30 - 19:30
Camera Work –
Reviewing your work and producing for
distribution
Dave James
Equine Productions
Thursday 27th April 2023
Journalism & Presenting Day
Time
Activity
Speaker/Organiser
08:00 - 08:30
Breakfast
09:00 - 11:00
Grabbing your readers attention
Lydia Hislop
Journalist & Broadcaster
Lee Mottershed
Racing Post
11:00-11:15
Tea/Coffee Break
11:15 - 12:45
Contributing to the Debate
Lydia Hislop
Journalist & Broadcaster
Lee Mottershed
Racing Post
12:45 - 13:30
Lunch
13:30 - 15:15
Interviewing on Camera
Lydia Hislop
Journalist & Broadcaster
Lee Mottershed
Racing Post
15:15 - 15:30
Tea/Coffee Break
15:30 - 17:00
Writing a Report
Lydia Hislop
Journalist & Broadcaster
Lee Mottershead
Racing Post
17:00 - 18:00
Dinner
18:00 - 19:00
Mock Raceday Brief
Lee Moulson
Friday 28th April 2023
Skills and D & I
Time
Activity
Speaker/Organiser
08:00 - 08:30
Breakfast
08:30 - 12:00
Mock Raceday (putting your skills to test)
Lee Moulson
RMA
12:00 - 13:00
Racing Pathway
Josh Apiafi & Lee Moulson
13:00 - 14:00
Lunch
14:00 - 15:15
Visit to Dalham Hall Stud
Cath Goff
15:15 - 15:30
Tea/Coffee Break
15:30 - 17:00
What’s next RMA Cadets
Lewis Knowles/
Michael Teeny
17:00 - 18:00
Dinner
18:00 - 19:30
Drinks and tour of Jockey Club Rooms
Lee Moulson/
Josh Apiafi
Saturday 29th April 2023
Raceday Live
Time
Activity
Speaker/Organiser
07:30 - 08:00
Breakfast & Check Out of Rooms
08.15
Depart for Sandown
Lee Moulson
RMA
11.30 – 16.00
Behind the Scenes & Hospitality Sandown
Races
The Jockey Club
16:00 - 17:00
Check In
Sunday 30th April 2023
Luck on Sunday
Time
Activity
Speaker/Organiser
7.30 - 11.30
Luck on Sunday at RTV studios
Nick Luck
11:30
Depart from Course